An Armidale company has showcased its innovative instruments for plant, soil and environmental monitoring at the Asia Pacific’s largest business technology exhibition, held in Sydney, with the support of the NSW Government.
Member for the Northern Tablelands Adam Marshall said ICT International had been part of the NSW Government’s stand at CeBIT Australia 2016 from 2-4 May, which attracted about 15,000 visitors from around Australia and across Asia.
“ICT International’s presence at CeBIT Australia and its success in exporting to 45 countries shows how regional companies can make their mark domestically and globally,” Mr Marshall said.
“I am pleased to see the NSW Government supporting regional ICT companies and in particular one from the Northern Tablelands electorate.”
ICT International produces scientific instruments for soil moisture, plant water-use and environmental monitoring. Their sensors, designed to be used in rugged field environments, have wireless and internet connections and firmware and software for detailed, sophisticated measurement and data processing.
ICT International’s CEO Susan Cull said being included in the NSW Government stand at CeBIT Australia was a great opportunity to promote the company’s products to a range of potential domestic and international clients and contacts.
“We’re very passionate and committed about our products and the results they can deliver, and we know that scientists want them because they build scientific knowledge worldwide,” she said.
NSW Minister for Industry Anthony Roberts said ICT International was one of 10 NSW companies and organisations participating on the NSW Government stand at CeBIT Australia at Sydney Olympic Park.
“Our participation at CeBIT sends the message to the world that NSW has a thriving and diverse ICT sector including startups and established firms,” Mr Roberts said.